Posts Tagged ‘independent publishers’

Top 10 articles on digital publishing in 2010

Friday, December 31st, 2010

What were the hottest topics on this blog in 2010?  I’ve listed the top ten most-read articles on digital publishing.  Paid online content featured highly, and the practicalities of creating digital magazines and curating third party content also proved popular.  Plus my rant on why specialist titles do better with independent publishers. Here’s the full set: (more…)

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Posted in b2b, business strategy, consumer, content, marketing

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Why specialist titles thrive with independent publishers

Saturday, August 21st, 2010

Media giant IPC are in the process of disposing of around 28 niche titles - like Guitar and The Railway - and reportedly are selling to several small publishers rather than as a job lot.  This set me thinking about specialist media businesses and whether they actually do better under independent ownership than as part of a large media organisation.  At Emap I disposed of several niche specialist magazines that were deemed to be uneconomic.  They moved to independent publishers, where they were nurtured and started growing again.  Here’s my thoughts on why niche media businesses can actually do better when independently owned: (more…)

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Posted in b2b, business strategy, consumer, news, opinions, people and culture

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