Posts Tagged ‘Racing Post’
Thursday, April 8th, 2010
There’s been lots of debate and frantic calculations following the Times’ announcement of a £2 a week paywall. Listening to the views of members of the Specialist Media Network I’m pretty convinced it isn’t going to attract a large audience, and isn’t going to revolutionise the newspaper business model. So here’s my five reasons the Times online paywall won’t work: (more…)
Tags: econsultancy, Guardian, niche paid content, online news, paid content, Penmaen Media, Racing Post, Specialist Media Network, Times online
Posted in b2b, business strategy, consumer, content, marketing, news, opinions
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Friday, January 29th, 2010
While mass media and newspapers struggle to find new business models, independent and specialist media are quietly innovating and finding new ways to beat the UK recession and expand internationally.
The Media Pioneers awards have just been launched by the organisers of the Specialist Media Show, to recognise and celebrate entrepreneurial thinking among independent and specialist media owners. Here are the stories of the first five award winners: I hope they inspire you. Get the updates on the latest award winners on the Specialist Media Network on Linked-in; they’ll also be published here and on the Specialist Media Show website. At the show the finalists will be judged. (more…)
Tags: Athletics Weekly, cricket world, Media Pioneers, myhobbystore, online subscriptions, publishers, Racing Post, specialist media, specialist media show, the french post
Posted in business strategy, consumer, news
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Tuesday, September 22nd, 2009
The paid content debate has been raging for months in something of a vacuum of facts, but today three news items made me think that the future is more likely to be about regular subscriptions for the hard-core rather than a series of micropayments for individual pieces of content. See my earlier post on opportunities for niche online paid content for some tips for publishers considering this move. (more…)
Tags: Athletics Weekly, online subscriptions, paid content, Racing Post, Spectator
Posted in consumer, content
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