Sunday, February 28th, 2010
At Publishing Expo in London last week there was a rather ambitiously titled debate on “The Future of Publishing”. The star turns were Tim Brooks of The Guardian and Stevie Spring of Future. James Hanbury of Incisive was also there, but had few chances to contribute against his more voluble peers. Aside from the enjoyable banter, of which the most memorable soundbite was Stevie referring to the Guardian as “vanity publishing”, there were some interesting observations about the next step for print publishers. The overall mood was upbeat, with all panellists relishing the challenge ahead, but in full knowledge that print will be a far smaller part of the overall mix in a few years’ time. Here’s my take on the major insights: (more…)
Tags: curating content, customer publishing, engagement, Future, Guardian, Incisive, publishing, Stevie Spring, Tim Brooks
Posted in b2b, business strategy, consumer, news
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Thursday, February 12th, 2009
Yesterday I listened to Tim Brooks talking about the web strategy for Guardian News and Media. Now Tim is probably in the most enviable position of any media executive, with the backing of the Scott Trust, and having just moved to modern premises at King’s Place, but I think his views - which were, as ever, very strongly expressed - have relevance to those of us with much more modest budgets…. (more…)
Tags: blogging, content, editorial team, GNM, Guardian, integration, quality journalism, strategy, Tim Brooks
Posted in business strategy, content, news, people and culture
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